Branding, Packaging, Collateral and Photography for a Cricket Protein Bar Company.
Designed by Earthling
CRAWL BARS is a protein bar and supplement company founded in Maine. After searching for a cheap, reliable protein bar for weekend hikes, the creators of the company found a niche in the market that hadn’t been tapped yet; the power of the cricket.
Crickets are a more sustainable source of protein, requiring minimal space, water and resources to farm. This allows Crawl Bars to have a big output with a small team, and reduce their carbon footprint greatly by avoiding typical protein sources such as dairy, animal byproducts or soy.
